Publisher - Reach to grab revenue

Online advertising is a constantly changing industry, and technology changes to match those expectations. In response to this progression, header bidding was adopted in place of the waterfall setup. Header bidding needed extensive…

Are you sick and weary of seeing your money eroded by ad fraud? Want to guarantee that your ad inventory is only sold by authorised sellers? You only need to look at Ads.txt. Are you curious what ads.txt is? We've got you covered, so don't…

For publishers aiming to maximize their ad revenue in the realm of online advertising, understanding the complexities of pricing strategies is essential. Target CPM (tCPM), a price option provided by Google Ad Manager, is one such pricing…

In today's digital age, cookie are like tiny, magical helpers that make the internet a smoother and more personalized place. They are essential for websites to remember your preferences, help with user personalization, and even track your…

Google is a titan in the wide world of internet advertising, providing tools and platforms that may make or break a publisher's success. For those wishing to grow their online advertising efforts, Google Ad Manager (GAM) emerges as the…

Welcome to the AMP Ads universe, where performance, speed, and income growth converge! You've come to the right site if you're curious about what AMP Ads are and how they can increase your ad earnings. From the fundamentals to cutting-edge…

Programmatic Advertising: The advertising sector has undergone significant transformation in the last ten years. With the advent of programmatic advertising, advertisers and publishers have discovered a more efficient and automated method…

Are you entangled in the debate between Ad Exchange and Adsense? Are you having trouble deciding which platform will maximize your ad revenue? Well, you're where you need to be. In this post, we'll help you comprehend the key distinctions…

Welcome to the 2023 Publishers' CPM Ultimate Guide! We'll go into great detail on what CPM is, why it's important, and how publishers may increase their advertising revenue in this extensive essay. We have you covered in straightforward…

There is a lot of jargon used in the field of online advertising. The acronym "eCPM," which stands for Effective Cost Per Thousand Impressions, is one that you may have come across. Fear not—it might seem a little difficult. We're here to…